Electrical distributor CEF has partnered with Klein Tools to launch a limited edition five metre tape measure in support of Macmillan Cancer Support.
For every unit sold, five pounds will be donated to Macmillan, with a fundraising target of £25,000 to help provide vital services for people living with cancer across the UK.
Product features
Designed with electricians in mind, the co-branded tape measure is intended to combine professional performance with a meaningful cause.
Key features include a magnetic double hook for hands-free measuring, a heavy-duty nylon coated blade for durability, and a retraction brake for safe speed control.
Additionally, it also offers a 4m standout, 3m drop protection, and a metal belt clip for everyday convenience.
The campaign
The launch builds on the success of previous fundraising campaigns, which raised £45,000 for Macmillan through previous CEF and Klein Tools’ co-branded products.
This time around, the collaboration hopes to raise another £25,000, bringing the overall fundraising total to £70,000 in support of Macmillan’s work.
Vanessa Molloy, Head of Sales & Marketing at Super Rod / Klein Tools UK, comments, “Macmillan Cancer Support is a charity that many trade professionals care deeply about, and we are proud to support CEF in combining professional tools with purpose.”
Rebecca Fanning, Corporate Partnerships Manager at Macmillan Cancer Support, adds, “We’re incredibly grateful to CEF and Klein Tools for their continued support. Every tape measure sold is not only a donation, but also a powerful gesture of solidarity with people living with cancer.”
Andrew Moseley, Commercial Director at CEF, says, “At CEF, we are proud to support causes that matter to our customers and colleagues.
“Partnering with Klein Tools on this initiative allows us to provide a high-quality product for the trade and also make a meaningful contribution to Macmillan Cancer Support, a charity that touches so many lives.”
The limited edition tape measure will be available from 1 September, exclusively through CEF, and customers can purchase it at any of CEF’s branches across the UK or on the company’s website.
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