IDEAL Industries appoints central Europe account manager

IDEAL Industries has appointed Lammert-Jan (LJ) Sinkgraven as regional account manager for central Europe as part of the company’s ambitious growth strategy for the EMEA region.

Based out of IDEAL Industries’ new German office near Stuttgart, LJ joins the company with a wealth of experience in the electrical sector, having spent more than 18 years at Phillips, where he was a regional sales manager. A customer-focused sales professional with international experience, including managing agents in across Asia, LJ not only brings extensive knowledge of the electrical and construction markets in Europe to IDEAL Industries, but also a broad skill set, including strategic planning, market analysis, team building and Leadership.

Brett Smyth, general manager of IDEAL Industries EMEA comments: “We are delighted to have attracted a professional of LJ’s calibre and experience to our central European office to spearhead our growth in key construction and electrical markets in Europe.

“His customer service experience and technical expertise will enable him to work collaboratively with our customers across central Europe, helping them select the right combination of innovative solutions they need from the IDEAL Industries range.”

LJ Sinkgraven adds: “This is a fantastic opportunity for me to play a central role in the continued success of IDEAL Industries in Europe. The company’s products have been designed to make electrical installations faster, simpler and more consistent for electricians, offering robust and practical solutions that enhance the quality and sustainability of construction projects. I am looking forward to developing relationships with both new and existing IDEAL Industries customers.”

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